ABOUT US
ZKC, LLC helps law firms to acquire clients in mass tort cases through an integrated suite of marketing and financing services. ZKC, LLC has developed an innovative approach that delivers both marketing expertise and financing, allowing law firms to concentrate on their core competency of identifying good cases and prosecuting them effectively—while offering attractive returns to sources of capital.
Business Model
ZKC, LLC’s business model addresses the two key problems facing both experienced and aspiring law firms participating in mass tort cases:
Very few law firms have the media or marketing experience to effectively compete in an increasingly crowded DRTV market for new cases, much less digital media like the internet or mobile. And for all law firms participating in mass tort cases, the capital outlay required to acquire new cases presents challenging cash flow and risk management issues.
ZKC, LLC will be working in partnership with one or more financing sources, essentially as partners in a referring law firm. The partnership, working with its matter-handling law firm partners, will identify the cases it wishes to pursue. Funding is drawn to pay for media and case acquisition and related costs, with retained cases referred to the law firm partners. The partner law firms are responsible for managing the prosecution of cases and all associated costs.
Upon settlement, fees owed to the MDL steering committee will be paid. After that, the financing partner will receive the return of its initial capital before any other expenses or distributions. ZKC will invoice the partner law firm on an amount agreed to prior to the launch of a campaign.
In addition, ZKC, LLC will be looking for innovative ways to monetize the value of inquiries, and the financing source will be able to participate in this revenue stream.
Services
ZKC, LLC delivers a turnkey solution to law firms serving individuals that have been harmed by defective products, where damages are pursued in mass tort cases. ZKC, LLC provide quality, cost-efficient leads without requiring funding up front from capital constrained law firms.